Digital Marketing Planner (Media Planning and Strategic Planning)

Digital Marketing, Bangkok

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What You'll Do

  • Clarify and analyze briefs handed by AE in order to understand business challenges, and goals in order to develop the proposal that serves the objectives of the client.
  • Responsible for Strategic Planning and/or Media Planning, depending on the requirements of each campaign.
  • Research, Analyze, and Make use of consumer insights and market landscape related to the brief provided by clients ensuring all executions idea align with strategy.
  • Familiar with digital communication strategy, online media strategy
  • Develop compelling presentation slides and present them to internal teams and clients
  • Plan the use and allocation of the online media budget in order to estimate the most impactful media KPI
  • Work with AE, Creative planners, and Biddable/Media Buyer teams to develop and deliver the proposals
  • Attend the meeting with clients to present the strategy and give insightful consultations.


Who You Are

  • Bachelor’s Degree in advertising, communication arts, marketing, digital media, or a related field
  • 1-4 years' experience of digital media planning
  • Understanding of digital landscape and key measurement metric and able to suggest tracking mechanism to ensure business result of each proposal.
  • Strong presentation/communication skill is a MUST.
  • Understanding measurement metrics for different type of campaign
  • Strong analytical skills and ability to mine large sets of data for actionable insights.
  • Able to work well under pressure and a tight schedule.
  • Good communication skill in Thai and English is a plus.


Why You'll Love It

  • Competitive salary
  • Performance review (2 times a year)
  • Performance bonus  (1 time per year from 0.5-month to 3-month salary amount)
  • Annual paid leave
  • Health insurance
  • Social security
  • Perfect attendance will be provided
  • Discount for fitness gym at EmQuartier
  • Monthly birthday celebration
  • Monthly, quarterly, annual MVP awards (prizes up to 8,000USD)
  • Creative office environment located at EmQuartier
  • Work in a professional and dynamic environment
  • Good chance to explore new trends in the digital market