May 6, 2022
How to leverage influencers for in-person events?
Customers nowadays consume a great amount of digital content, including on social media, to find out things that interest them. However, it is challenging to make customers interact in offline events.
With the aim of promoting its rechargeable battery and sustainability, GP Battery held an offline workshop in PMQ to promote its new rechargeable batteries brand - Recyko and tapped on AnyMind Group's influencer marketing platform AnyTag to drive awareness and increase their subscriber database.
Finding the right talents and generating UGC c