Case Study

Indofood CBP taps on AnyMind Group to boost TikTok Shop sales with Indonesian National Football Stars

Indofood CBP, a leading F&B manufacturer in Indonesia, partnered with AnyMind Group in Indonesia to boost sales and online presence through the TikTok Shop Rumah Indofood. AnyMind was responsible for managing store operations and live streaming to achieve these goals.

Strategy

Riding the wave of excitement around the Indonesian national football team and leveraging the strategic moment of Ramadan, a key period for the F&B industry, Indofood CBP saw a major opportunity. The challenge was how to increase visibility and sales on TikTok Shop Rumah Ind

Case Study

Digital Marketing

Apr 17, 2025

Award-Winning Engagement: How POKKT Powered the “KFC The Box X PUBG” Campaign’s Success

In today's competitive digital landscape, brands must innovate to capture consumer attention. KFC Thailand recognized this need and partnered with AnyMind Group to leverage the company’s expertise in crafting engaging digital experiences. The resulting "KFC The Box X PUBG" campaign, a collaboration with the global gaming phenomenon PUBG Mobile, not only successfully drove awareness for a limited-time, but also garnered industry recognition, earning a Silver award in the Gaming, Gamification & E-Sports category at the MMA SMARTIES Thailand 2024. This

Case Study

Digital Marketing

Apr 10, 2025

Beyond the Boundary Line: Tapping Gaming Audiences for Cricket Viewership Success

Cricket in India isn’t just a sport, it’s a full-blown religion. So when the ICC Champions Trophy 2025 came to us with a clear goal, to increase viewership, we knew we had to think beyond the boundaries.

At AnyMind Group, we built our strategy around one undeniable truth: Indian cricket fans hate missing out. They’re constantly refreshing scoreboards, dreading that they might miss the next match-winning six or a game-changing wicket.

Insight: Cricket + Gaming = Untapped Potential

We identified a powerful crossover, most cricket fans are also

Case Study

Digital Marketing

Apr 8, 2025

How AnyMind Group and InMobi Advertising are Driving Ad Monetization Success

For the past five years, AnyMind Group has been partnering with InMobi Advertising to help app and web publishers maximize their ad monetization performance. As a company dedicated to providing comprehensive monetization and growth solutions, we had integrated InMobi Advertising's demand into our AnyManager SDK, allowing publishers to seamlessly access top-tier advertising opportunities.

Testimonial

“Our partnership with AnyMind Group has fueled omni-channel ad revenue growth for publishers across the Asia Pacific. By integrating the InMobi Advertisi

Case Study

E-commerce & D2C

Mar 21, 2025

FORENCOS | Supporting the Sales of Korean Cosmetic Brand FORENCOS in Japan.

From left in the photo: AnyMind Japan Global E-commerce Division - Ai Yamamoto FORENCOS CO., LTD. Director - Kwangmyung Son FORENCOS CO., LTD. CEO - Chunhee Jung AnyMind Japan K.K. Brand Commerce Marketing Division - Arisa Suzaki

FORENCOS CO., LTD. is a Korean beauty cosmetics brand established in 1988 that operates under the name "FORENCOS." To further expand its distribution channels and brand recognition in Japan, FORENCOS entered into an exclusive online sales agreement with AnyMind Group (hereafter, AnyMind) in May 2024. AnyMind provides comprehe

Case Study

Publisher Growth

Mar 14, 2025

AdX Rewarded Ads via ATS Boosts Revenue Up to $18/day for Thailand Publisher

Hong Doan

Platform Operations Executive, AnyMind Group

With over 3 years of experience in Programmatic Advertising, Hong Doan is a professional who specializes in website optimization, troubleshooting, and in-depth analysis. Having worked with over 300 publishers across multiple countries, including Taiwan, Thailand, the Philippines, Indonesia, and India, she has built a reputation for driving impactful results, particularly through Private Marketplace advertising.

Her expertise spans both the D