Press Release

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has partnered with TikTok to launch new functionality on AnyTag for Thailand. This provides businesses in Thailand with the ability to self-manage influencer marketing campaigns and ad placements on TikTok concurrently through AnyTag, delivering a self-managed, user-friendly and accessible solution.

Currently, AnyTag enables users to run influencer marketing campaigns, including the discovery of influencers, along with activation, management, tracking and attribution

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that the “KFC The Box x PUBG: Redefining Meal Experience” campaign, the result of a collaboration between Yum Restaurants International (Thailand) Co.,Ltd., media agency Initiative Thailand, Creative agency Brains & Brawn Co., Ltd., and delivered through AnyMind Group’s mobile marketing platform, POKKT, was awarded silver in the Gaming, Gamification & E-Sports category at the SMARTIES Thailand 2024 awards.

The SMARTIES Thailand Awards 2024, or

Press Release

Influencer Marketing

Dec 2, 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that the company’s influencer marketing platform, AnyTag, has been crowned Best Influencer Marketing Platform at the inaugural Marketing Technology Awards 2024 held on November 28, 2024, organized by MARKETECH APAC.

AnyTag is an influencer marketing platform that enables marketers and users to discover influencers across APAC and globally, and activate, manage, track and attribute influencer marketing campaigns. The platform also comes with social

Press Release

AnyMind Group

Nov 25, 2024

AnyMind Group sets up AI App Studio to develop applications using GenAI and LLMs

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that it has set up a new unit called “AI App Studio” to drive the development of applications that utilize generative artificial intelligence (GenAI) technology and large-language models (LLMs).

The unit will work on integrating AI technologies into the company’s proprietary platforms, with the objective of helping enterprises solve challenges by leveraging and maximizing GenAI and LLMs. In addition, the company is actively recruiting engineers for

Press Release

E-commerce & D2C

Nov 25, 2024

AnyMind Group enables FORENCOS in Vietnam

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that it has become a strategic partner of FORENCOS in Vietnam. FORENCOS will tap AnyMind Group’s platforms to expand its online distribution channels in Vietnam, initially focusing on the cosmetics segment. Previously, AnyMind Group announced that it was appointed as the exclusive online distributor and e-commerce enabler for FORENCOS’ in Japan.

FORENCOS, a South Korean cosmetics brand established in 1988, focuses on bringing a fresh and vibrant b

Press Release

Publisher Growth

Nov 21, 2024

FourM’s Hyper-Casual Games Surpass 5.3 Million Global Downloads

AnyMind Group’s FourM Inc, a company that supports web publishers and app developers in Japan for media monetization and growth, has today announced that its in-house hypercasual games, developed under its Stand App Studio brand, have surpassed a cumulative total of 5.3 million downloads worldwide, across iOS and Android titles.

On this achievement, Tatsu Sato, Head of App Support Business, FourM, said: “We are thrilled to announce that our hyper-casual games have surpassed 5.3 million downloads globally. This milestone reflects the strong support from