AnyMind Group [TSE:5027], a BPaaS company for marketing, e-commerce, and digital transformation, has announced the appointment of Umamon Siriluksanaporn as Chief Commercial Officer, Thailand.
In her new role, she will lead the sales and operations for influencer marketing, digital marketing, and mobile marketing in Thailand. This appointment marks another step in strengthening the company’s leadership structure to support sustainable long-term business expansion.
She joined AnyMind Group in 2015 through the acquisition of POKKT, a mobile advertising platform, where she served as Country Manager. Following the post-merger integration in 2020, she was entrusted with managing agency clients in Thailand and later expanded her responsibilities to overseeing sales and operations for AnyMind’s influencer marketing and digital marketing businesses nationwide.
With more than 10 years of experience across sales, operations, and agency partner management, Cherry has played a vital role in leveraging marketing technology to enhance customer journey performance. Her expertise will continue to strengthen how AnyMind’s marketing platforms empower marketers and advertisers with end-to-end solutions in Thailand.
On her new role, Umamon said: “I am deeply honored to take on this new role and contribute to advancing AnyMind Group’s vision and strengths in Thailand, supporting brands and creators through our marketing platforms and empowering all teams to reach their full potential. My priority is to elevate our internal capabilities to unlock new growth opportunities for clients and ensure that AnyMind remains a trusted partner for Thailand’s advertisers and marketers.”
This appointment coincides with the recent leadership announcements of Takahiko Iwabuchi as Country Manager, Thailand, and Siwat Vilassakdanont as Managing Director of New Ventures, Thailand further reinforcing AnyMind Group’s focus on driving growth in the Thai market.
