Blog
AnyMind Group
Jun 24, 2025
AnyMind at OMG Forward 2025: Key insights brands and marketers should know, across digital marketing, influencer marketing, and live commerce
On June 11, 2025, our team participated in OMG Forward 2025, hosted by Omnicom Media Group at Grand Hyatt Erawan Bangkok. This event served as a critical platform for marketers looking to better understand today’s “ultra-fragmented consumers” - audiences whose behaviors are increasingly diverse, complex, and difficult to categorize through traditional segmentation.
Under the theme "Cracking the Code of Ultra-Fragmented Consumers,” OMG Forward 2025 provided a unique opportunity to explore the latest industry trends through keynote sessions and panels f