Blog

Pickleball Day

In early July, AnyMind Group organized a Pickleball Day for the team in our Ho Chi Minh City office. This time our team chose to play Pickleball—a relatively new sport that is quickly gaining popularity in Vietnam. The event was not only an opportunity for everyone to unwind after long working hours but also a chance for team members to connect through this trending sport.

At AnyMind, we place a strong emphasis on our core values, which were out on full display here. Through activities like Pickleball Day, we aim to foster a positive and fun work

Blog

Digital Marketing

Aug 16, 2024

Opening up the hood of our digital marketing offerings: effective advertising solutions – AnyMind Group’s APM and POKKT for web and mobile ads to drive performance and branding

One of the core tenants of BPaaS is in providing powerful technology alongside effective operational support. As a company that started off serving marketers and advertisers, our digital marketing technology continues to evolve and grow.

In this article, we will open up the hood on our AnyDigital Premium Marketplace (APM) and POKKT designed to empower advertisers with precise targeting, high-impact ad placements, and comprehensive audience engagement capabilities.

Let’s jump right in.

AnyDigital Premium Marketplace (APM)

APM allows advertisers to s

Blog

Publisher Growth

Aug 16, 2024

Effective User Acquisition in a Privacy-First World

In the evolving landscape of mobile app marketing, privacy-first strategies have become crucial for effective user acquisition and monetization. This article delves into adapting to new privacy regulations, emphasizing consent-based marketing, first-party data, and transparent practices to foster sustainable growth.

Written by Nahia Doan

Platform Operations Manager

Nahia has over three years of experience in the programmatic ad industry, specializing in publisher-based strategies for mobile ga

Blog

Publisher Growth

Aug 1, 2024

“Unlock App Growth with AnyMind Solutions” AnyMind Group Shares Insights at Thai Gaming Connect event at Siam Discovery

On July 27th, 2024, AnyMind Group participated as one of the main sponsors of the Thai Gaming Connect event held at Siam Discovery. This event served as a hub that brought together game developers, marketers, and supporters within the Thai gaming industry. Participants included high school and university students, renowned game development companies, and representatives from government sectors.

The event featured a diverse range of game booths, showcasing the work and potential of Thai game developers. Mr. Subphachok Uiphanichyon, Deputy Head of Publish

Blog

Publisher Growth

Aug 1, 2024

Innovative Ad Strategies to Boost Your App’s Success with High Conversion Rate

Discover how innovative ad strategies can positively transform your app's performance and leverage its full potential. In this article, we explore advanced techniques and creative approaches that capture your audience’s attention and drive higher conversion rate, providing actionable insights and best practices to enhance your advertising efforts and ensure your app stands out in a competitive market.

Written by Nahia Doan

Platform Operations Manager

Nahia has over three years of experience in t

Blog

AnyMind Group

Jul 30, 2024

Enhancing Business Success through Omnichannel Retail Strategies: Insights from AnyMind Group at The CMO Academy #9 by MAT

On July 19th, 2024, AnyMind Group, including Mr. Siwat Vilassakdanont, Managing Director of Thailand and the Philippines for AnyMind Group, participated as a speaker in the CMO Academy by the Marketing Association of Thailand (MAT). This event brought together top executives from leading Thai companies to share their knowledge and experience.

Mr. Siwat shed light on the topic”: “Why Omnichannel Retail Strategies are Important for Your Business,” the highlight of the event. He shared valuable insights on how integrating multiple retail channels can signi

May 8, 2024

Blog

Pickleball Day

Opening up the hood of our digital marketing offerings: effective advertising solutions – AnyMind Group’s APM and POKKT for web and mobile ads to drive performance and branding

Effective User Acquisition in a Privacy-First World

“Unlock App Growth with AnyMind Solutions” AnyMind Group Shares Insights at Thai Gaming Connect event at Siam Discovery

Innovative Ad Strategies to Boost Your App’s Success with High Conversion Rate

Enhancing Business Success through Omnichannel Retail Strategies: Insights from AnyMind Group at The CMO Academy #9 by MAT

Opening up the hood of our digital marketing offerings: effective advertising solutions – AnyMind Group’s APM and POKKT for web and mobile ads to drive performance and branding

Effective User Acquisition in a Privacy-First World

“Unlock App Growth with AnyMind Solutions” AnyMind Group Shares Insights at Thai Gaming Connect event at Siam Discovery

Innovative Ad Strategies to Boost Your App’s Success with High Conversion Rate

Enhancing Business Success through Omnichannel Retail Strategies: Insights from AnyMind Group at The CMO Academy #9 by MAT

TGIF AnyMind Pride Fest: Defining “Pride” at AnyMind

MAT Insight Visit: AnyMind Group Opens Its Doors to Share Knowledge on Influencer Marketing and Owned Media, from Upper Funnel to Lower Funnel in the E-Commerce World

Unveiling AnyManager SDK: Revolutionizing Ad Monetization for Mobile App Publishers

Exploring Addressable Marketing at Dentsu DECODE from AnyMind Group’s Perspective

AnyMind Group X Top Thai Creators from Over 50 Channels Celebrate Success at Creator Face Up!

Arche Digital’s founder visits our Tokyo office!

AnyMind Group takes home an award at Hashtag Asia Awards 2024

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