2021 influencer marketing report for Hong Kong

The influencer marketing market in Hong Kong continues to grow rapidly. When influencer marketing is done right - through highly-effective and pinpoint strategies - influencer marketing can bring great results to both domestic and international markets, not only in the promotion of products and brands, but also in motivating customers to buy goods. In this report, we look at the hottest influencer verticals in Hong Kong, the most-favoured platforms by influencers, influencer category breakdown, and median engagement rates by platforms. Additionally, w