Case Study

Effective influencer marketing strategy that saw ROAS impact of over 10,000%

Client: Koala Sleep Japan

Industry: Furniture & interior

Product: AnyTag

Background

Koala Sleep Japan is the Japanese arm of Koala Sleep Pte Ltd, a company that was founded as a direct-to-consumer bedding and furniture brand based out of Australia. The company has been selling bedding in Japan through e-commerce channels, without any physical stores.

As e-commerce is Koala Sleep Japan’s main sales channel, the brand leveraged on social media platforms such as YouTube and TikTok, as both platforms have been growing in usage and users in recent ye

Case Study

E-commerce & D2C

Mar 18, 2021

AnyMind Group and Chihiro Inohana launch D2C apparel line for petite women

In March 2021, Japanese model Chihiro Inohana created and launched her fashion brand, LASHIKU, with the help of AnyMind Group. Through platforms and solutions offered by AnyMind Group, including AnyFactory and AnyShop, the brand and products were carefully curated and produced by the influencer, with the influencer's original style imprinted onto each product.

With AnyFactory enabling the cloud creation of products from manufacturers across the region, and AnyShop enabling e-commerce infrastructure, AnyMind Group was able to equip Chihiro Inohana with

Case Study

E-commerce & D2C

Mar 6, 2021

AnyMind Group equips Sayoko Ozaki with the platform to launch family apparel brand, Leotica

In March 2021, AnyMind Group supported Japanese model, Sayoko Ozaki, to successfully create and launch her D2C brand, Leotica, featuring stylish apparel for both children and parents. Through platforms and solutions offered by AnyMind Group, including AnyFactory and AnyShop, the brand and products were carefully curated and produced by the influencer, with the influencer's original style imprinted onto each product.

With AnyFactory enabling the cloud creation of products from manufacturers across the region, and AnyShop enabling e-commerce infrastruct

Case Study

E-commerce & D2C

Mar 2, 2021

Nathalie Holscher launches SNH with AnyMind Group

In March 2021, Indonesian digital content creator, singer and actress Nathalie Holscher created and launched her D2C lifestyle apparel brand, SNH, through AnyMind Group. Through platforms and solutions offered by AnyMind Group, including AnyFactory and AnyShop, the brand and products were carefully curated and produced by the influencer, with the influencer's original style imprinted onto each product.

With AnyFactory enabling the cloud creation of products from manufacturers across the region, and AnyShop enabling e-commerce infrastructure, AnyMind G

Case Study

Feb 19, 2021

AnyMind Group enables apparel brand JINCL

In February 2021, JINJIN, a Japanese influencer and part of YouTube duo PAPARAPYS, launched his apparel brand JINCL with the help of AnyMind Group. Through platforms and solutions offered by AnyMind Group, including AnyFactory and AnyShop, the brand and products were carefully curated and produced by the influencer, with the influencer's original style imprinted onto each product.

With AnyFactory enabling the cloud creation of products from manufacturers across the region, and AnyShop enabling e-commerce infrastructure, AnyMind Group was able to equip

Case Study

E-commerce & D2C

Jan 30, 2021

Japanese model, Mirai Saitou, produces D2C sleep care brand, SLEEE, through AnyMind Group

In January 2021, AnyMind Group provided the tools and resources for Japanese model Mirai Saitou to launch her sleep care brand, SLEEE. Through platforms and solutions offered by AnyMind Group, including AnyFactory and AnyShop, the brand and products were carefully curated and produced by the influencer, with the influencer's original style imprinted onto each product.

With AnyFactory enabling the cloud creation of products from manufacturers across the region, and AnyShop enabling e-commerce infrastructure, AnyMind Group was able to equip Mirai Saitou