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AnyMind Group equips Sayoko Ozaki with the platform to launch family apparel brand, Leotica

Features an apparel line for children and parents created through AnyMind D2C

In March 2021, AnyMind Group supported Japanese model, Sayoko Ozaki, to successfully create and launch her D2C brand, Leotica, featuring stylish apparel for both children and parents. Through platforms and solutions offered by AnyMind Group, including AnyFactory and AnyShop, the brand and products were carefully curated and produced by the influencer, with the influencer's original style imprinted onto each product.

With AnyFactory enabling the cloud creation of products from manufacturers across the region, and AnyShop enabling e-commerce infrastructure, AnyMind Group was able to equip Sayoko Ozaki with the right business infrastructure to operate digitally.

Extended support was also provided, including brand and product planning, product and store design, post-sale logistics and more.

Official online store: https://leotica.jp/
Official Instagram account: https://www.instagram.com/leotica.official/

Product lineup

Toddler: Embroidered romper
High collar and embroidery add to the simplicity of this unisex item.

The chic design appeals to the cuteness of children in a way that even adults would wear it (The above image is beige).

Child: Reversible jacket and pants
This luxurious reversible jacket is printed with chic beige and Leotica’s original leopard design. Your child can sport a chic look or rock ‘n’ roll style. The items are reversible, so you don’t have to worry about it getting dirty (The image above is leopard).

Ladies: Gown Dress
A full-body clothing item that can be worn as a gown by fastening it in the front with belt strings, or as a spring coat by tying the strings to the back (the above image is leopard).

Men’s: Buttoned shirt
This men’s buttoned shirt includes Leotica’s original leopard pattern. Sporting chic colors, the leopard pattern is designed to create calmness (The above image is leopard).

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