News

Download: AnyMind Group’s Malaysia Digital Landscape 2025 Report

Today’s consumer journey is no longer linear. A Malaysian consumer might first encounter your brand in a mobile game, then see your video on TikTok or YouTube, and finally turn to search or friends before buying.

The challenge now is connecting these fragmented touchpoints, and the solution lies in building an integrated strategy that unites awareness, discovery, and trust across every stage of the funnel. This is today’s funnel in action:

In-game ads spark awareness and build brand salience in digital-first moments.

Social and YouTube keep your b

Press Release

Product Update

E-commerce & D2C

Oct 2, 2025

AnyMind Group enhances live commerce analytics feature on AnyLive

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced enhancements to its live commerce analytics feature on AnyLive, including live stream transcription analysis, comment analysis and the ability to bulk export live stream data.

Brands running frequent live commerce sessions often face a common challenge: identifying why one live stream converts better than another. Traditional metrics alone don’t reveal whether it was a product demo, a discount mention, or a particular phrase that influenced purcha

Blog

Event

Sep 30, 2025

AnyMind Group x Google HK: The Short Video Wave in Greater China

We are excited to invite you to an exclusive event hosted at Google Hong Kong, where we will explore the transformative power of short video content in Greater China. This session will bring together industry leaders, experts, and innovators to discuss trends, strategies, and the future of digital engagement.

Agenda Highlight:

1. Insights into the latest short video trends and consumer behavior in Greater China.

2. Unveiling the AqX release and discussing how short video strategies are reshaping brand engagement.

3. An in-depth analysis of video

Press Release

Influencer Marketing

Sep 30, 2025

AnyMind Group signs global partnership with South Korea’s Creator Economy Hub, SOON ENT

SEOUL - September 30, 2025 - AnyMind Group [TSE:5027], a BPaaS company for marketing, e-commerce and digital transformation, has today announced that SOON ENT Inc., a company that develops a wide range of businesses for creators, has formed a strategic partnership to onboard SOON ENT’s creators on AnyTag, AnyMind Group’s influencer marketing platform, to expand Korean creator content into the rest of APAC, and provide SOON ENT’s creators with tools such as AnyCreator and enable the creation of AI avatars of creators through AnyLive.

SOON ENT has star

Blog

AnyMind Group

Sep 29, 2025

TOKYO GAME SHOW 2025 Recap: Leveling Up Cross Regional Gaming Marketing

What an incredible time at TOKYO GAME SHOW 2025! We loved connecting with game developers, publishers, and marketers at our booth in the Business Solution Area.

A key highlight was presenting our diverse regional case studies, which offered tailored insights for the major markets gathered at TOKYO GAME SHOW 2025 — Japan, Korea, China, and Hong Kong. Our team regional expert was on hand to bring these successes to life, demonstrating the power of our cross-border ecosystem in action. Together, we illustrated how our model doesn't just transla

Blog

Influencer Marketing

Sep 26, 2025

The New Frontier of E-commerce Enablement: Connecting Influencer and Affiliate Marketing to Sales

In the competitive e-commerce landscape of 2025, simply having an online store and running digital ads is no longer enough. The modern consumer journey is decentralized, driven by trust, authenticity, and the creators people follow. This is the era of the creator economy, and for brands, it represents the single greatest opportunity for growth. The challenge, however, is clear: how do you bridge the gap between influencer-driven "hype" and measurable, high-value sales?

This is where the definition of e-commerce enablement must evolve. It’s no long

AnyMind Group enhances live commerce analytics feature on AnyLive

Press Release

News

Download: AnyMind Group’s Malaysia Digital Landscape 2025 Report

AnyMind Group enhances live commerce analytics feature on AnyLive

AnyMind Group x Google HK: The Short Video Wave in Greater China

AnyMind Group signs global partnership with South Korea’s Creator Economy Hub, SOON ENT

TOKYO GAME SHOW 2025 Recap: Leveling Up Cross Regional Gaming Marketing

The New Frontier of E-commerce Enablement: Connecting Influencer and Affiliate Marketing to Sales

AnyMind Group enhances live commerce analytics feature on AnyLive

AnyMind Group x Google HK: The Short Video Wave in Greater China

AnyMind Group signs global partnership with South Korea’s Creator Economy Hub, SOON ENT

TOKYO GAME SHOW 2025 Recap: Leveling Up Cross Regional Gaming Marketing

The New Frontier of E-commerce Enablement: Connecting Influencer and Affiliate Marketing to Sales

Scaling Success: How Virtual Maze 5x’d Revenue with AnyMind Group

Case Study: Nestle’s Maggi Kari Playable Ad Experience

From Chaos to Control: Manage Store in Multiple Marketplaces More Efficiently

FamilyMart Taiwan taps on AnyMind Group to develop retail media ecosystem

Unlocking Your Brand’s Full Potential with True E-commerce Enablement

Aptamil Advance Junior 3 Builds Parent Consideration with 13.6% Engagement Rate via AnyMind’s AR Experience

AnyMind Group adds Avatar Bank feature to AnyLive to accelerate live streaming for brands

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