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ANGLERS saw 4.3 times increase in revenue through in-app advertising support

Case Study

Publisher Growth

Jul 16, 2021

ANGLERS saw 4.3 times increase in revenue through in-app advertising support

Background ANGLERS Inc. is an online media that provides Japanese content for fishing enthusiasts. This content is delivered through web and mobile app. The ANGLERS website provides users with a portal to see what other anglers have caught, find and buy fishing tackle, along with editorial content. Through the mobile app, users can search for user-generated information about fishing spots and fishing tackle, capture and upload information on their catches, follow other anglers, and find information about fish species on the app. FourM, part of A