News

Aptamil Advance Junior 3 Builds Parent Consideration with 13.6% Engagement Rate via AnyMind’s AR Experience

Breaking Through the Noise In the crowded formula market, clinical claims and nutritional charts blur into sameness. Every brand promises immunity, growth, or development, until parents are left more overwhelmed than assured. For Aptamil Advance Junior 3, The challenge wasn’t about adding another loud claim; it was about driving deeper brand consideration by rethinking how parents come to believe in a product at all. The insight was disarmingly simple: parents don’t want to be told; they want to experience. Trust grows not from instruction, but from disc

Press Release

E-commerce & D2C

Sep 18, 2025

AnyMind Group adds Avatar Bank feature to AnyLive to accelerate live streaming for brands

Singapore - September 18, 2025 - AnyMind Group [TSE:5027], a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of the Avatar Bank feature on its AI-powered live commerce platform, AnyLive. The new feature enables brands to quickly select from a diverse, pre-existing library of AI avatars for their live streams, in addition to creating their own custom avatars.

The addition of the avatar bank aims to significantly expand the options of live stream hosts available to brands, allowing them to bypass the

Blog

Influencer Marketing

Sep 18, 2025

Everyone Can Be an Influencer: Unlocking New Digital Opportunities with AnyCreator

A New Era of Influencer Marketing

In today’s digital landscape, everyone has the opportunity to be heard. In the past, influencers were often associated with celebrities or public figures with millions of followers. But the trend has shifted. More and more brands, both big and small, are turning to nano influencers with 1,000 to 10,000 followers, and micro influencers with 10,000 to 100,000 followers. These creators are seen as more authentic, closer to their audience, and able to spark higher engagement.

According to Marketing Interactive 2024, 76

Case Study

Creator Growth

Sep 16, 2025

From Content to Commerce: AnyMind Group Powers ThePeak & Fresh Talk to 25M THB Sales in 7-month via YouTube Shopping Affiliate

In today’s highly competitive creator economy, monetizing content while staying authentic remains a major challenge. Many creators struggle to turn views into meaningful income, with ad revenue on platforms like YouTube often proving insufficient.

To address this, more creators are turning to sustainable monetization models. One powerful opportunity is the YouTube Shopping Affiliate program, which allows creators to earn directly from their product-focused content by transforming videos into shoppable experiences.

With close collaboration and supp

Blog

AnyMind Group

Sep 15, 2025

AnyMind Group at Tech in Asia AMPED 2025: Shaping the Future of Digital Commerce in Southeast Asia

At Tech in Asia AMPED in Ho Chi Minh City, our CCO and co-founder - Otohiko Kozutsumi shared insights on how brands can drive digital commerce growth and innovation in Southeast Asia.

Moderated by Binh Tran, General Partner at Ascend Vietnam Ventures, the session set the stage for a dynamic afternoon of discussions around the evolving landscape of commerce and technology.

From Inception to Regional Impact

AnyMind was founded in 2016 in Singapore, and in less than a decade we’ve grown into a Business-Process-as-a-Service (BPaaS) company that helps busi

Press Release

AnyMind Group

Sep 10, 2025

AnyMind Group Wins at Mob-Ex Awards 2025 for Innovative Mobile Campaigns

AnyMind Group,a BPaaS company for marketing, e-commerce and digital transformation, today announced that it has won two honors at the Mob-Ex Awards 2025, highlighting the company’s continued innovation in mobile marketing, POKKT, Asia’s leading mobile advertising platform, specializing in gamified in-app ad experiences and rewarded video formats that drive deeper consumer engagement.

AnyMind and Nestlé Philippines’Bear Brand Sterilized 2 Player Connected Device Game won Silver for Best Mobile Gamification Campaign and Bronze for Most Innovative Use o

Aug 29, 2025

News

Aptamil Advance Junior 3 Builds Parent Consideration with 13.6% Engagement Rate via AnyMind’s AR Experience

AnyMind Group adds Avatar Bank feature to AnyLive to accelerate live streaming for brands

Everyone Can Be an Influencer: Unlocking New Digital Opportunities with AnyCreator

From Content to Commerce: AnyMind Group Powers ThePeak & Fresh Talk to 25M THB Sales in 7-month via YouTube Shopping Affiliate

AnyMind Group at Tech in Asia AMPED 2025: Shaping the Future of Digital Commerce in Southeast Asia

AnyMind Group Wins at Mob-Ex Awards 2025 for Innovative Mobile Campaigns

AnyMind Group adds Avatar Bank feature to AnyLive to accelerate live streaming for brands

Everyone Can Be an Influencer: Unlocking New Digital Opportunities with AnyCreator

From Content to Commerce: AnyMind Group Powers ThePeak & Fresh Talk to 25M THB Sales in 7-month via YouTube Shopping Affiliate

AnyMind Group at Tech in Asia AMPED 2025: Shaping the Future of Digital Commerce in Southeast Asia

AnyMind Group Wins at Mob-Ex Awards 2025 for Innovative Mobile Campaigns

Content Marketing: From Only Brand Awareness to Direct Conversion

AnyMind X Sino-Pacific at DAAT DAY 2025: McCormick’s O20 Journey to E-commerce Success

Behind the Success: Driving 42% CPM Growth for MONO29 with AnyManager and AnyDigital

AnyMind Group completes acquisition of Vietnamese live commerce agency, Vibula

The AI-Native Advantage: How Human-AI Hybrids are Redefining Commerce

AnyMind Group launches AI ad optimization feature on AnyManager, cutting app ad operations workload by 84%

AnyMind Group Partners with MUSCAT GROUP to Build New Brand Growth Model

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