News

AnyMind Group launches Social Hack to help businesses better tap into social media

AnyMind Group [TSE:5027], an end-to-end commerce enablement company, has today announced the launch of Social Hack, a service-based offering for enterprises to take advantage of platform integrations between AnyMind Group’s various proprietary platforms and social media platforms such as TikTok and Instagram for influencer marketing, social commerce and live commerce.

On the launch of Social Hack, Kosuke Sogo, CEO and co-founder of AnyMind Group, said: “With their commerce capabilities growing in adoption, social media platforms are also a key face

Press Release

Product Update

AnyMind Group

Jun 22, 2023

AnyMind Group launches calendar feature on AnyX to aid e-commerce marketing planning

AnyMind Group, an end-to-end commerce enablement company, has today announced the launch of an event calendar feature on its e-commerce management platform, AnyX. The event calendar enables enterprises, marketers and e-commerce professionals to identify trends, evaluate and analyze the effectiveness of their e-commerce marketing initiatives and sales events on e-commerce marketplaces, and enable better operations, marketing and inventory planning, and budget allocation based on past performance.

The event calendar feature addresses a common challenge

Blog

Influencer Marketing

Jun 21, 2023

Influencer Marketing Strategies: Driving Engagement and Reach in Indonesia

The success rate of an influencer can be drilled down to several factors. While there is no fixed formula for success, certain factors generally play a significant role in determining an influencer's success rate.

Firstly, the quality of content produced by an influencer is crucial. It should be engaging, unique, and resonate with the target audience. High-quality content is more likely to attract and retain followers, ultimately leading to a higher success rate.

Engagement and interaction also play a vital role. Successful influencers actively eng

Press Release

Product Update

E-commerce & D2C

Jun 21, 2023

AnyMind Group makes it easier for AnyChat users in Japan to hold giveaways on Instagram Live

AnyMind Group, an end-to-end commerce enablement company, has today announced an additional capability for conversational commerce platform, AnyChat. named Instant Win, AnyChat users in Japan can now execute giveaways during Instagram Live sessions to increase viewer engagement, and distribute items such as products and coupon codes, based on preset triggers from viewer comments.

A recent study by Milieu Insight on livestream shopping in Southeast Asia highlighted that nearly 5 in 10 consumers in Southeast Asia watch livestream sales at least once a w

Press Release

E-commerce & D2C

Jun 20, 2023

AnyMind Group announces collaboration with Panasonic for digital commerce expansion in Malaysia

AnyMind Group, an end-to-end commerce enablement company, has today announced that it has been appointed by international business and consumer electronics manufacturer, Panasonic, as one of its e-distributors in Malaysia.

AnyMind Group is collectively participating in the direct-to-consumer e-commerce store, Inspired Lifestyle Japan, which is dedicated to introducing high-quality Japanese products to consumers in Malaysia. Panasonic’s range of male grooming products will be made available to consumers in Malaysia through the Inspired Lifestyle Japan

Blog

E-commerce & D2C

Jun 19, 2023

Social Commerce – Changing the Game of Digital Commerce

Social commerce is a rapidly evolving concept that combines the power of social media with digital commerce, revolutionizing the online shopping experience. In today's era, digital commerce has become an integral part of our lives. However, the emergence of social commerce has introduced a new dimension to online shopping: enhancing interaction, personalization, and convenience for both businesses and consumers.

What is Social Commerce?

Social commerce enables users to seamlessly explore, share, and make purchases directly on social media platf