News

Blog

Digital Marketing

Feb 15, 2019

Driving education around media buying transparency in the Philippines

As part of a wider push to drive greater education in the Asian advertising industry, AdAsia Holdings, a company by AnyMind Group, held the first-ever edition of AdAsia Digital Open House in Manila, the Philippines.

Attendees, ranging from brand and agency marketers to publishers, gained extensive insight into how media buys can be more transparent in today’s advertising landscape. In a US$0.36 billion market for digital ad spending, and one that is predicted to jump into the top 10 ad spend contributors over the next three years, it’s importa

Press Release

Digital Marketing

Nov 28, 2018

AdAsia Holdings partners with adloox to offer advanced ad-verification solutions

First in Asia to offer pre-included third-party verification to both advertisers and publishers

AdAsia Holdings, an end-to-end advertising solutions provider and part of AnyMind Group, has today announced a partnership with adloox, a global independent ad-verification and insights platform. Through their partnership, AdAsia Holdings will offer advertisers and publishers best-in-class ad-verification for brand safety, fraud and viewability as part of their solutions.

Advertisers will have access to the third-party verification tools provided by adloox t

Blog

Digital Marketing

Oct 26, 2018

Acqua Media X AdAsia Holdings – post-merger synergy, client value and trends in Asia

Left to right: Hitoshi Maruyama, Ben Chien, Vivek Misra

We sit down with Ben Chien, founder of Acqua Media, and now, AnyMind Group's General Manager of Hong Kong and Regional Director of Publisher Engagement for Greater China and Australia, Hitoshi Maruyama, Chief Strategy Officer, and Vivek Misra, Director of Strategic Initiatives, to discuss more about post-merger synergy and trends for the region, and what advertisers and publishers can expect, moving forward.

Please share with us share the full extent of Acqua Media’s capabilities

Ben Chien: Acqu

Announcement

Digital Marketing

Oct 23, 2018

APM – the largest viewable first, high performance APAC-centric marketplace

AdAsia Holdings, a company by AnyMind Group, is pleased to officially announce the launch of the AdAsia Premium Marketplace.

The AdAsia Premium Marketplace empowers advertisers to tap on viewable, premium advertising inventory, and contextual data to achieve their advertising and business objectives.

Leveraging on a pan-Asian presence of verified, top quality AdAsia partner publishers, the AdAsia Premium Marketplace provides access to optimized, high viewability ad placements for display and video advertising.

Key features:

- Transparency and high le

Press Release

Digital Marketing

May 11, 2016

Press Release: AdAsia Holdings to commence launching AdAsia Digital Platform and AdAsia Ad Network

AdAsia Holdings Pte. Ltd. (AdAsia Holdings), an Internet advertising company with its roots in Singapore, has, from May 11th 2016, officially commenced launching of its AdAsia Digital Platform, an advertising platform providing programmatic buying and integrated report management system, and AdAsia Ad Network, an advertising network for Southeast Asia's various local media and publishers.

In the field of digital advertising nowadays, there exists a number of different advertising platforms like Google and Facebook. For that reason, it has become n