News

XHS Expansion Playbook: Trend, Strategy, and Navigation Compliance

Discover the emerging trend on Xiaohongshu (XHS), where Chinese travelers' fascination with Thailand creates exciting opportunities for Thai brands to expand. Learn how to engage Chinese customers through travel tips, experiences and product recommendations while navigating the complexities of China's online compliance regulations.

Key Highlights :

1. XHS Travel Trend Insight:

Explore how the growing interest in Thailand as a travel destination on XHS is reshaping the social content landscape in China and creating new opportunities for Thai brands.

Blog

AnyMind Group

Jan 27, 2025

Our new Bangkok office: Designed for innovation, sustainability, and cultural synergy

Welcome to our new Bangkok office, where innovation thrives, collaboration flourishes, and sustainability takes center stage. Our workspace reflects the perfect blend of cultures in our Thai office, brought to life under the themes of innovation and technology, sustainability, and cultural synergy.

Synergy Culture: Thai-Japanese Harmony

As a company that seamlessly blends global capabilities with local nuances, our Bangkok office, which houses staff from 10 nationalities, includes elements of Thai culture mixed with elements of cultures around th

Event

E-commerce & D2C

Jan 24, 2025

Discover the Future of Social Commerce with AnyMind and TikTok

Join us for an exclusive event where industry leaders, innovators, and marketers come together to explore the cutting edge of social commerce and marketing strategy. In conjunction with TikTok, this event will empower you with the insights and tools needed to stay ahead in a rapidly evolving digital landscape.

Event Details

Date: 27 Feb 2025

Time: 9.30am - 1pm

Location: Singapore. The exact location will be shared in the confirmation email

Why Attend?

This event is tailored for professionals and innovators looking to harness TikTok and advanced

Press Release

Creator Growth

Jan 23, 2025

ITOXI taps on AnyMind Group’s influencer networks to expand InfLinker globally

AnyMind Group [TSE:5027], a BPaaS company for marketing, e-commerce, and digital transformation, has announced a strategic partnership with ITOXI Corp. [KOSDAQ:052770], a Korea-based mobile game development company. ITOXI will tap on AnyMind Group’s influencer network to drive the global expansion for ITOXI’s gaming-related influencer platform, InfLinker. This includes access to a network and data points of over 830,000 influencers across 45 countries on AnyTag, AnyMind Group’s influencer marketing platform.

According to data provider Newzoo, the gl

Event

Jan 21, 2025

Singapore: XHS Expansion Playbook: Trend, Strategy and Navigating Compliance Seminar

Discover the emerging trend on Xiaohongshu (XHS), where Chinese travelers' fascination with Singapore creates exciting opportunities for Singaporean brands to expand. Learn how to engage Chinese customers through travel tips, experiences and product recommendations while navigating the complexities of China's online compliance regulations.

This workshop also covers essential compliance requirements for Singaporean brands entering the Chinese market, including content guidelines, data protection, and influencer marketing laws.With AnyMind’s e

Press Release

Creator Growth

Jan 21, 2025

AnyMind Group looks to unlock more advertising potential through AnyMind YouTube Reserved Ads program

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that it is now a YouTube Partner Sales program partner. This enables AnyMind Group to provide reserved advertising inventory on content published by its networked channels on YouTube, offering more advertising accessibility and options for advertisers, and allowing affiliated creators and channels to earn more from AnyMind’s extensive pool of advertisers.

Advertisers can now access pre-roll, mid-roll, and post-roll advertising on content published