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Creator D2C brand Lil Ambition launches first brand book

AnyMind Group, an end-to-end commerce enablement company, and M-YOU Coporation, have today announced that Lil Ambition, a creator direct-to-consumer (D2C) apparel brand by Momoko Ushie (Momochi), has launched its first brand book, the “Lil Ambition 2WAY Quilted Tote Bag Book.” The brand book is now on sale in selected bookstores and convenience stores across Japan, and also available for purchase on the Lil Ambition official online store. Momochi tapped on various products from AnyMind Group for Brand Commerce, including e-commerce management platf