News

Online fashion meets influencer marketing – How SHEIN conquered the Philippines market

Background

SHEIN is the largest pure-play online fashion company globally. The company designs and sells apparel, other fashion goods and accessories primarily under their flagship "SHEIN" brand.

This online fashion company has an admirable reach on its own, with over 21 million followers on its Instagram page, and 16.2 million likes on its TikTok account.

To drive awareness, interactions and clicks to its SHEIN app in the Philippines, SHEIN turned to AnyMind Group and influencer marketing platform, AnyTag.

By leveraging on the combined scal

Blog

AnyMind Group

Aug 9, 2021

AnyMind Times: Helping enterprises go D2C, an online store for influencer merch, unboxing influencer recommendations, and more!

We’re always looking at more and more ways to help marketers and businesses, publishers, and of course, influencers, to unlock new value in what they do. We’ve got a hattrick of case studies, some new leadership appointments, and expert insights across running a business, mobile marketing in Thailand and tackling the Cambodian market.

The past month also saw the launch of D2C for Enterprise, an offering that provides businesses of all sizes with various tools and resources to accelerate e-commerce and D2C growth.

Additionally, in a bid to help infl

Press Release

AnyMind Group

Aug 6, 2021

AnyMind Group partners with Bloom&Co. to boost support from marketing to supply chain enablement for Japanese companies expanding into the Asia region

AnyMind Group, a brand enablement platform that provides technology and solutions for marketers, business owners, influencers and publishers, is announcing a partnership with Bloom&Co., a company that delivers business growth by developing and implementing brand and marketing strategies based on customer insights.

The collaboration looks to enable Japanese companies to seamlessly and quickly expand their business in Asia through technology. This is not done simply by maximizing short-term sales and return on investment, but by building your business,

Tech Blog

AnyMind Group

Aug 5, 2021

[Tech Blog] Introduce Tailwind and Twin

Hello, I'm Vuong, front end developer at AnyMind Group. In this article, I’d like to introduce how we combine Tailwindcss and Css-in-js using Twin in our latest Nextjs project called Popbox.

Tailwind CSS

A utility-first CSS framework packed with classes like flex, pt-4, text-center and rotate-90 that can be composed to build any design, directly in your markup.

It helps in building complex components from a constrained set of primitive utilities.

Styling a button by default:

<button>Save</button>

button {

padding: 32px;

Press Release

E-commerce & D2C

Aug 5, 2021

AnyMind Group’s AnyLogi is now on Shopify

AnyMind Group, a brand enablement platform that provides technology and solutions for business owners, influencers, marketers and publishers, has today launched an application for its logistics management platform, AnyLogi, on multi-channel commerce platform Shopify.

（URL：https://apps.shopify.com/anylogi?locale=ja）

At present, this is available for deliveries within or into Japan.

Through the AnyLogi app on Shopify, Shopify merchants can easily manage products, payment confirmation, warehousing, storage, shipping and delivery through Shopify, en

Press Release

AnyMind Group

Aug 3, 2021

Dentsu Digital collaborates with AnyMind Group to provide a one-stop support service for e-commerce

AnyMind Group, a brand enablement platform that provides technology and solutions for marketers, business owners, influencers and publishers, is today announcing that it is collaborating with Dentsu Digital to provide a one-stop support service for e-commerce.

Through this collaboration, AnyMind Group will provide various platforms to Dentsu Digital including AnyLogi, AnyShop and AnyTag, enabling Dentsu Digital to further provide a range of solutions from strategic planning and logistics to e-commerce enablement, and social media and influencer marke

Case Study

Influencer Marketing

Jul 30, 2021