News

AnyMind Group launches influencer marketing service in Japan and Korea for brands to accelerate group buys on e-commerce

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of an influencer marketing service for the Japan and Korea markets to help brands increase group buys on e-commerce platforms, which sees brands matched with eSOLs (e-Selling Opinion Leaders), who will then create content that encourages joint purchases or group buys within their social media communities. With the rise of e-commerce and social media in Asia, a new consumer trend is the rise of group buys, especially in China and South