Case Study
Publisher Growth
May 10, 2023
AnyMind Group helps to increase KataData’s revenue by 78% through AnyManager
Background
Founded on April 1, 2012 in Jakarta, Indonesia. Katadata presents in-depth news, information, data, and research results. News and information are not only presented in text form but in visual form as well.
Problem Statement
The two main challenges faced by the publisher are [1] increasing the number of pageviews with the adoption of technology, especially for the editorial team, [2] increasing specifically for programmatic.
Strategy
Using AnyManager’s push notification feature, the editorial team is able to schedule content to be pus