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#AnyMindFamily Stories – Siwat Vilassakdanont (X) – Keep motivated by having a great support system

Hello, I am Siwat Vilassakdanont, people call me X. I’ve been with AnyMind Group since 2019, and joined through the acquisition of Moindy Digital (Moindy) where I was an investor and Managing Partner, and helped scale the business for around three years. Moindy is an influencer network that helps grow the YouTube Ecosystem in Thailand.

Prior to my investment in Moindy, I co-founded several tech companies in Thailand as well as held positions in local and international financial organizations in the United States and Singapore.

I am currently the Co

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AnyMind Group

Jul 17, 2020

#AnyMindFamily Stories – Lidyawati Aurelia – Believe in yourself, you can be hero from zero

Hello, my name is Lidyawati Aurelia, and I first joined AnyMind Group in October 2016 as Country Manager of AnyMind Group in Indonesia.

After graduating from Tarumanagara University with a major in accounting in 2010, I was invited by my lecturer to participate in an internal project doing audit for a media company for two months. The founder of the company I helped audit, started a media buying unit, MediaxAsia, and that was my first step into this space. I joined the team as an account executive to handle one of the agency's brands.

One and a hal

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Influencer Marketing

Jul 16, 2020

Social Media Influencer Marketing in Thailand

Thailand ranks as one of the fastest-growing markets for influencer marketing in Southeast Asia, and rightly so. With an increasing number of residents looking to become more connected than ever before, platforms like Facebook, LINE and Instagram are effectively connecting a fast-digitizing population.

Head here for more resources on influencer marketing in Thailand

With an increasing number of users online, it is no wonder that marketing functions in Thailand are shifting towards online channels over the past eight years, according to a repo

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Influencer Marketing

Jul 2, 2020

Social media influencer marketing in Vietnam

Vietnam is one of Southeast Asia’s most dynamic and fastest-growing markets for social media influencer marketing, and rightly so.

Head here for more resources on influencer marketing in Vietnam

With a population close to 97 million people, there are over 145 million mobile phone connections (150% population penetration rate), with 68.17 million people (70% of total population) connected to the internet, and 65 million people on social media (67% of total population), according to a 2020 report from We Are Social and Hootsuite.

Those numbe

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Influencer Marketing

Jun 18, 2020

Social Media Influencer Marketing in Japan

We’re tackling one of the most unique markets in Asia for social media usage and influencer marketing, as we look at a market we have grown a foothold in since April 2017 - Japan.

But first, some stats to see how big this market actually is for influencer marketing.

We’re looking at a highly mature market in Asia, with data from Hootsuite and We Are Social placing internet users at 92% of the population, and a penetration rate of 65% (82 million people) for active social media users. With that said, the report indicated that internet users in Japan

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AnyMind Group

Jun 15, 2020

TikTok – The rising star that is shaking up the social media world!

You can’t deny how popular TikTok is especially amongst the Gen Z and millennial age groups. TikTok’s latest surge comes amid the global COVID-19 pandemic, which has seen consumers drawn to their mobile devices more than ever as they look for new ways to shop, work, and connect with others.

To put things in perspective, the total number of downloads of the TikTok app across iOS and Android hit 2 billion downloads in April, and comes just five months after the app hit 1.5 billion downloads.

The explosive growth of the Bytedance-owned social media

AnyMind Group

News

#AnyMindFamily Stories – Siwat Vilassakdanont (X) – Keep motivated by having a great support system

#AnyMindFamily Stories – Lidyawati Aurelia – Believe in yourself, you can be hero from zero

Social Media Influencer Marketing in Thailand

Social media influencer marketing in Vietnam

Social Media Influencer Marketing in Japan

TikTok – The rising star that is shaking up the social media world!

#AnyMindFamily Stories – Lidyawati Aurelia – Believe in yourself, you can be hero from zero

Social Media Influencer Marketing in Thailand

Social media influencer marketing in Vietnam

Social Media Influencer Marketing in Japan

TikTok – The rising star that is shaking up the social media world!

Rise of Social Media Influencer Marketing in Indonesia

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#AnyMindFamily Stories – Daphne Teoh on CastingAsia Creators Network, game-changers, and mobile game lover

#AnyMindFamily Stories – (Mook) Wanlapa on her growing role, work mantras and speaking five languages

Uncovering Asia in London

#AnyMindFamily Stories – Akiho Kondo – on being a global citizen, joining as a fresh grad intern, and moving into a full-time role

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