News

Puzzle Game: AnyMind Group Proposed Gameplay Changes Boost Difficulty and Drive 41% ARPDAU Growth in Just 2 Weeks!

Account optimized by Ms. Nguyen Thuc Bao Han

Platform Operations Senior Executive, AnyMind Group

Han has two years of experience in App Monetization and currently serves as the Person In Charge of the Vietnam, Pakistan, Taiwan, Indonesia, and Singapore markets.

In addition to managing and optimizing over 200 apps, she is dedicated to exploring and discovering new monetization methods to maximize revenue for these applications.

Publisher Profile

VGames, founded in 2012 in Ho Chi Minh C

Press Release

Influencer Marketing

Dec 10, 2024

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

AnyMind Group , a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of an enhanced performance-based analytics module on its influencer marketing platform, AnyTag, to empower marketers to optimize campaign effectiveness through in-depth analysis of Return on Ad Spend (ROAS) and Lifetime Value (LTV) metrics. This module will first be rolled out in Japan.

With increasing demand for measurable ROI in influencer marketing campaigns, businesses face challenges in evaluating the cost-effectiveness of traditio

Blog

E-commerce & D2C

Dec 5, 2024

The convergence of content and e-commerce

E-commerce is evolving, and at its forefront is live-commerce, a trend that blends shopping with entertainment. Unlike traditional online shopping, live commerce plus e-commerce transforms the experience into something engaging, interactive, and fun. Popularized by platforms like TikTok Shop, Taobao Live, and Instagram Live, this approach has quickly become a cornerstone of modern consumer behavior.

What is Live Commerce?

Live Commerce seamlessly integrates content creation with commerce. Instead of static product listings or conventional ads, brands

Press Release

AnyMind Group

Dec 5, 2024

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced it has been awarded Enabling Technology Company of the Year at MMA Global’s SMARTIES Philippines 2024.

Judges conferred the award to the company, with AnyMind Group’s various proprietary platforms, including influencer marketing platform AnyTag, and mobile marketing platform POKKT, enabling many effective campaigns that delivered great results.

A few highlighted campaigns include:

Gaming, Gamification & E-Sports:

“Creating Moments in Gen Z

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has partnered with TikTok to launch new functionality on AnyTag for Thailand. This provides businesses in Thailand with the ability to self-manage influencer marketing campaigns and ad placements on TikTok concurrently through AnyTag, delivering a self-managed, user-friendly and accessible solution.

Currently, AnyTag enables users to run influencer marketing campaigns, including the discovery of influencers, along with activation, management, tracking and attribution

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that the “KFC The Box x PUBG: Redefining Meal Experience” campaign, the result of a collaboration between Yum Restaurants International (Thailand) Co.,Ltd., media agency Initiative Thailand, Creative agency Brains & Brawn Co., Ltd., and delivered through AnyMind Group’s mobile marketing platform, POKKT, was awarded silver in the Gaming, Gamification & E-Sports category at the SMARTIES Thailand 2024 awards.

The SMARTIES Thailand Awards 2024, or

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

Press Release

Influencer Marketing

Dec 10, 2024

The convergence of content and e-commerce

Blog

E-commerce & D2C

Dec 5, 2024

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

Press Release

AnyMind Group

Dec 5, 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group wins Silver at SMARTIES Thailand 2024

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

Press Release

Influencer Marketing

Dec 2, 2024

Nov 27, 2024

Scaling Up Live Commerce with Influencer Networks

Blog

E-commerce & D2C

Nov 27, 2024

How Evian boosted sales with AnyLive’s AI-powered live Commerce capabilities

Case Study

E-commerce & D2C

Nov 26, 2024

AnyMind Group sets up AI App Studio to develop applications using GenAI and LLMs

Press Release

AnyMind Group

Nov 25, 2024

News

Puzzle Game: AnyMind Group Proposed Gameplay Changes Boost Difficulty and Drive 41% ARPDAU Growth in Just 2 Weeks!

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

The convergence of content and e-commerce

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

The convergence of content and e-commerce

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

Making a Difference, One Step at a Time: AnyMind Group’s CSR Initiative in Singapore

Keeta’s Olympic Campaign Recap: Standing Out in the Crowd

Streaming into the future of e-commerce: Where AI and shoppertainment converge

Scaling Up Live Commerce with Influencer Networks

How Evian boosted sales with AnyLive’s AI-powered live Commerce capabilities

AnyMind Group sets up AI App Studio to develop applications using GenAI and LLMs

Career

Contact Us

News

Puzzle Game: AnyMind Group Proposed Gameplay Changes Boost Difficulty and Drive 41% ARPDAU Growth in Just 2 Weeks!

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

The convergence of content and e-commerce

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

The convergence of content and e-commerce

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

Making a Difference, One Step at a Time: AnyMind Group’s CSR Initiative in Singapore

Keeta’s Olympic Campaign Recap: Standing Out in the Crowd

​​Streaming into the future of e-commerce: Where AI and shoppertainment converge

Scaling Up Live Commerce with Influencer Networks

How Evian boosted sales with AnyLive’s AI-powered live Commerce capabilities

AnyMind Group sets up AI App Studio to develop applications using GenAI and LLMs

Career

Contact Us

Streaming into the future of e-commerce: Where AI and shoppertainment converge