News

AnyMind Group launches “VOCE × AnyMind Beauty Engage” in Japan, a new marketing service for beauty brands

AnyMind Group [TSE:5027], a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of “VOCE × AnyMind Beauty Engage” in Japan. This is a new marketing service developed in collaboration with VOCE, a leading beauty media outlet by Kodansha Ltd. The service combines influencer gifting and targeted social media advertising to help beauty brands in Japan expand their reach and drive revenue growth.

The new service harnesses:

VOCE’s expertise in beauty content production and its highly engaged follower base

Press Release

Influencer Marketing

Feb 3, 2025

AnyMind Group Becomes a Tier 1 Xiaohongshu Partner

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that it has been officially appointed as a Tier 1 Partner for Xiaohongshu, China’s lifestyle platform with a mission to “inspire lives”. This reinforces AnyMind Group's position as a global BPaaS provider, combining its expansive technology and local networks across 15 markets with localized expert operations.

Global Vision, Local Expertise

As a company with 24 offices across Asia and the Middle East, AnyMind Group brings unmatched global networks

Press Release

Influencer Marketing

Dec 10, 2024

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

AnyMind Group , a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of an enhanced performance-based analytics module on its influencer marketing platform, AnyTag, to empower marketers to optimize campaign effectiveness through in-depth analysis of Return on Ad Spend (ROAS) and Lifetime Value (LTV) metrics. This module will first be rolled out in Japan.

With increasing demand for measurable ROI in influencer marketing campaigns, businesses face challenges in evaluating the cost-effectiveness of traditio

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has partnered with TikTok to launch new functionality on AnyTag for Thailand. This provides businesses in Thailand with the ability to self-manage influencer marketing campaigns and ad placements on TikTok concurrently through AnyTag, delivering a self-managed, user-friendly and accessible solution.

Currently, AnyTag enables users to run influencer marketing campaigns, including the discovery of influencers, along with activation, management, tracking and attribution

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that the “KFC The Box x PUBG: Redefining Meal Experience” campaign, the result of a collaboration between Yum Restaurants International (Thailand) Co.,Ltd., media agency Initiative Thailand, Creative agency Brains & Brawn Co., Ltd., and delivered through AnyMind Group’s mobile marketing platform, POKKT, was awarded silver in the Gaming, Gamification & E-Sports category at the SMARTIES Thailand 2024 awards.

The SMARTIES Thailand Awards 2024, or

Press Release

Influencer Marketing

Dec 2, 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that the company’s influencer marketing platform, AnyTag, has been crowned Best Influencer Marketing Platform at the inaugural Marketing Technology Awards 2024 held on November 28, 2024, organized by MARKETECH APAC.

AnyTag is an influencer marketing platform that enables marketers and users to discover influencers across APAC and globally, and activate, manage, track and attribute influencer marketing campaigns. The platform also comes with social

Sep 17, 2024

AnyMind Group adds GenAI content drafting capabilities to AnyTag and AnyCreator

Press Release

Product Update

Influencer Marketing

Sep 12, 2024

AnyMind Group powers Femmy Fyber to win “Excellent” award at Indonesia Brand Communication Excellence 2024

Press Release

Influencer Marketing

Aug 28, 2024

News

AnyMind Group launches “VOCE × AnyMind Beauty Engage” in Japan, a new marketing service for beauty brands

AnyMind Group Becomes a Tier 1 Xiaohongshu Partner

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

AnyMind Group Becomes a Tier 1 Xiaohongshu Partner

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

Case Study: Canon Powershot V10 Campaign with AnyMind Group

Canon takes Bronze in the Marketing Excellence Awards 2024

AnyMind Group Presents Cutting-Edge AI-Driven Marketing at DAAT DAY 2024: Delivering future-ready marketing strategies to marketers, publishers, and creators.

Leveraging Influencer Marketing with AnyTag and GenAI: A Data-Driven Strategy for Brands

AnyMind Group Showcases AnyTag at The Secret Sauce Summit 2024: All-in-One Influencer Marketing Solution for Tracking, Managing, and Driving Success in E-commerce Businesses

AnyMind Group adds GenAI content drafting capabilities to AnyTag and AnyCreator

AnyMind Group powers Femmy Fyber to win “Excellent” award at Indonesia Brand Communication Excellence 2024

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