Case Study
E-commerce & D2C
Jul 13, 2026
How Bio-Essence Increased Shopee Live Sales by 299% with Always-on AI-Powered Live Commerce
Skincare retail depends heavily on expert consultation. Consumers rarely shop by product features alone; they seek tailored solutions for complex concerns like acne scars, sensitivity, and personalized routines. For top skincare brand Bio-Essence, replicating this high-touch pharmacy consultant experience within live commerce presented a significant operational bottleneck. Traditional live commerce relies entirely on human hosts, restricting broadcasts to just a few peak hours a day. This model left the brand invisible to off-peak shoppers browsing arou
