Case Study
Influencer Marketing
Oct 14, 2021
Traveloka drives usage of new Traveloka Eats feature with influencer marketing through AnyTag
Background
Strategy
Results
Background
Traveloka, an Indonesia-based company, is an online travel and lifestyle platform that offers a variety of travel solutions including flight, hotel, and car rental booking services, integrated within one application.
To gain new users for the company’s Traveloka Eats feature on its mobile app, Traveloka worked with AnyMind Group and utilized the influencer marketing platform, AnyTag.
By combining the diversity and scale of influencers and social media platforms, Traveloka successfully drove new users