[Singapore] The 3rd evolution of influencer marketing and the rise of eSOLs

We’ve now entered the 3rd evolution of influencer marketing - one where influencer marketing converges with digital commerce and is much more attributable to business results. This has also given rise to a new type of influencer which we are coining eSOLs (e-Selling Opinion Leaders). Who are eSOLs? eSOLs are online personalities who can influence buying decisions and drive sales for brands they collaborate with. This seminar is your gateway to unlocking a new dimension of marketing success through the strategic integration of eSOLs into your market