Dec 4, 2020
AnyMind Group empowers Japanese influencer Futeko to launch her D2C cosmetics brand, Blair
In December 2020, Japanese influencer Futeko launched her cosmetics line, Blair, through AnyMind Group. Through platforms and solutions offered by AnyMind Group, including AnyFactory and AnyShop, the brand and products were carefully curated and produced by the influencer, with the influencer's original style imprinted onto each product.
With AnyFactory enabling the cloud creation of products from manufacturers across the region, and AnyShop enabling e-commerce infrastructure, AnyMind Group was able to equip Blair with the right business infrastructur