Press Release
E-commerce & D2C
Nov 8, 2024
Sino Pacific Taps on AnyMind Group’s AnyLive to boost live commerce sales of Evian Mineral Water by Over 3.5X
AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced the completion of a pilot project by Sino Pacific Trading Co. Ltd., (Sino Pacific) for its Evian Mineral Water product, that leveraged on AnyLive, a generative AI (GenAI) powered live commerce platform, for AI-powered live commerce.
Sino Pacific recorded total live commerce sales of over 3.5 times on Shopee for Evian Mineral Water in Thailand, with GenAI-driven sales contributing more than 80% of sales while cutting operational costs by 90%. In tot