Senior Trader Manager, China Outbound Business

We are seeking a Senior Trader Manager to join our China Outbound business. The successful candidate will be responsible for partnering and collaborating with our Account Management Team and Commercial Team in China, to trade and optimize the campaigns globally in different ads platforms, including Facebook, Google Ads, Google DV360, and Tiktok. 

What You'll Do

Campaign Execution

• Excellent campaign performance – deliver client success across a diverse portfolio of accounts in the planned ads platform
• End to end campaign ownership and performance monitoring
• Use data to enhance buying decisions, resulting in overachievement vs. client- stated KPIs and internal profit objectives
• Use insights to build client rapport to up-sell and earn incremental opportunity with AM team and commercial team

Portfolio Management

• Deliver on-target margin whilst retaining & growing client spends with Account Management Team
• Grow campaign portfolio revenue via surpassing client KPIs, supporting custom insights and building client relationships
• Use data, analysis, and trading expertise to deliver campaign ahead of pace and maintain performance

Internal Collaboration

• Seamlessly communicate with AM team and commercial teams on product/capabilities positioning and growth strategy across multiple ads platforms
• Take initiative to support others and deliver knowledge-sharing sessions when required
• Work with AM team to aid in any of the following:
• Campaign Process – uphold and follow China International processes
• Custom insights planning & production
• Pre-campaign qualification support – including support on Media Plans
• Best-practices – adhere to and uphold campaign activation best practices
• Troubleshooting – work on own initiative to identify and resolve campaign issues

External Communication

• Attend and participate in external meetings - deliver insight pieces and Q&A
• Collaboration with AM team to deliver reporting for clients. Emphasis on delivering value for clients via focus on actionable insights

Who You Are

• Minimum 5 years of experience with hands-on trading digital campaigns
• Fluent English & Mandarin are essential. Strong communication skills
• Strong experience & proven track record of successfully optimising ads campaigns in at least two of Facebook, Google Ads, Google DV360, Tiktok, Snapchat. Preferred experience in optmizing programmatic campaigns especially in Google DV360
• Commercial experience – clear evidence of servicing advertisers to a high standard. In addition to working closely with internal departments to either holistically grow revenue and / or develop advertiser partnerships through delivery of performance, insight and relationship
• Experience working in client-facing environment would be an advantage
• Strong mathematical and analytical skills & background are essential, the ability to work with large datasets in Excel files and BI internal tools
• Experience in trading ads is a plus advantage
• Experience in participating in a business from 0 to 1, and enjoy working in a entrepreneurial environment and challenges

Why You'll Love It

• Competitive Salary 
• Performance Review (twice per year) 
• Performance Bonus
• Annual Leave: 14 days and other special leaves
• Opportunity to learn and work with the most advanced advertising technology platforms 
• Work in a professional, active, international and dynamic environment