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E-commerce & D2C

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AnyMind Group brings Thailand’s Snake Brand to the Philippines

Snake Brand tapped on AnyMind Group’s product suite for cross-border expansion into the Philippines

AnyMind Group, an end-to-end commerce enablement company, has today announced that it has been appointed as the official distributor in the Philippines for Thailand-based, The British Dispensary-owned, Snake Brand.

Snake Brand will leverage on part of AnyMind Group’s Brand Commerce suite of platforms, which includes AnyX for e-commerce management, AnyShop for e-commerce enablement, AnyLogi for logistics management, AnyChat for customer engagement, along with marketing platforms: AnyTag (influencer marketing), AnyDigital (digital marketing), and POKKT (mobile advertising).

The British Dispensary is one of the oldest family-owned healthcare businesses in Thailand with more than 100 years of history, and was the original manufacturer of Snake Brand. Snake Brand is well-known in Asia and around the world for its Prickly Heat product line.

Anurut Vongvanij, CEO, The British Dispensary, said: “We’re excited to finally be available in the Philippines. Like Thailand, it is one of the countries that need cooling products the most. Partnering with AnyMind as our official partner, we look forward to how Snake Brand helps Filipinos go about their day feeling fresh and cool!”

AnyMind Group will be launching Snake Brand’s Classic Product line, a lineup including cooling powder, soap, shower gel, mist, and wipes. These products are made available through the brand’s direct-to-consumer channel, www.snakebrand.ph, along with e-commerce marketplaces Lazada and Shopee. Both companies are also looking at offline retail distribution through brick-and-mortar stores in the Philippines.

Siwat Vilassakdanont, Philippines Country Manager of AnyMind Group, said: “Snake Brand has over a century of history and has taken a forward-thinking mindset to explore new possibilities. We’re equipping them with our technology and expertise for next-gen commerce, in order to usher in a new era of growth for them – one without any borders. Ultimately, we’re looking at empowering even more brands to enter the Philippines and unlock greater potential in the market.”

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