News

In-App Marketing: Unlocking the Future of Mobile-First Advertising

Unlocking Traditional Marketing to Embrace Mobile - From Reach to Real, Measurable Conversions

In today’s fast-paced digital world, “views” are no longer the sole measure of marketing success. Modern marketers are aiming higher, beyond visibility and toward measurable engagement, meaningful connections, and repeat conversions. The evolution is clear: real success lies in actions, not impressions.

Social Media Still Matters, But There’s So Much More

Social platforms remain an essential starting point, but layering on in-app marketing enab

Blog

Creator Growth

May 20, 2025

How to Make Money as a Creator in 2025

So, you’ve started creating content. What’s next?

You’ve built your audience, posted your first few viral videos, or maybe you’re still getting the hang of reels and community posts. Whether you’re a beauty guru, a fitness coach, a gaming streamer, or a meme machine—it’s time to start thinking long term.

Every creator eventually asks: How do I turn this into a stable income?

Let’s explore the most popular ways creators earn today. Get discovered by top brands and monetize your influence with AnyCreator.

Popular Creator Revenue Streams (And

Blog

Publisher Growth

May 15, 2025

What is RMN? A Comprehensive Introduction to Retail Media Networks

Retail Media Networks: A Rising Force in Digital Advertising

Retail Media Networks (RMN) have become a hot topic in the digital advertising industry in recent years! According to the latest forecast from WARC, global retail media ad spend is projected to reach USD 153.3 billion in 2024—an increase of nearly USD 18 billion compared to 2023, with an annual growth rate of 13.7%.

Retailers are offering advertisers the ability to place ads on their own e-commerce platforms or in collaboration with other ad networks. This enables advertisers to not only

Blog

Publisher Growth

May 13, 2025

The Secret Behind Top Apps’ Monetization Strategies

Over the past decade, mobile apps have transitioned from a convenience to a necessity, deeply woven into our everyday lives. Today, mobile devices are indispensable tools for communication, entertainment, work, shopping, and more. In 2022, the global number of unique smartphone users surpassed 5 billion, and this figure is expected to grow beyond 6 billion by 2028.

The economic potential tied to mobile app engagement is equally staggering. User spending on mobile apps is projected to increase by 50% compared to 2022, fueled by greater reliance on apps

Blog

Creator Growth

May 9, 2025

Taiwan Creator Gathering: Highlights!

Content creators have become one of the most sought-after professions in today's society.

We recently hosted our very first Creator Gathering for our partnered creators!

This event wasn’t just about bringing creators together for networking, it was also about giving everyone a deeper look into how AnyMind supports every step of the content creation journey.

Connect and Create Together

We invited long-time creator partners in Taiwan to come together, eat, chat, and share their creative experiences and behind-the-scenes stories in a relaxed atmos

Blog

Event

Digital Marketing

May 8, 2025

Inside Brew 2025: Proof of AnyMind’s Connected Marketing Future

Our team from India recently attended GroupM's flagship event Brew 2025, the definitive gathering that continues to shape the future trajectory of media, marketing, and technology across the Indian landscape.

This flagship event brought together an impressive constellation of thought leaders from every corner of the ecosystem: forward-thinking brand marketers, strategic agency partners, influential media leaders, cutting-edge tech innovators, and platform pioneers. For AnyMind, Brew 2025 served as a checkpoint to absorb industry signals, challenge