Career

Senior Media Planning Executive

Marketing Solutions, Ho Chi Minh City

As a Senior Media Planning Executive, you'll be responsible for developing and executing strategic media plans to enhance brand visibility and engagement across various platforms. This role involves collaborating with cross-functional teams to optimize media budgets and deliver impactful campaigns. 

What You Will Do

  • Identify core media ideas for the brand/campaign, based on media research and client understanding
  • Create media recommendations/proposals based on user insights and the media landscape to meet client objectives best
  • Create cost proposals based on clear rationale and research
  • Execute and manage the execution of plans with team members to ensure quality control
  • Ensure all media KPIs are met
  • Ensure the profitability of each project and individual project components
  • Work with internal teams (account, planning, creative, influencers/KOL) to ensure project deliverables and timeline
  • Update manager and internal teams on project status, together with insights and recommendations
  • Couch junior team members on media planning
  • Experience in (Facebook, Google, TikTok, Programmatic) 

Who You Are

  • Bachelor’s degree (communications, marketing, advertising, or media preferred)
  • 2+ years of experience in digital media planning
  • Strongly understands the strengths, weaknesses, and nuances of all digital media types (display, programmatic, video, social, mobile) and demonstrates an understanding of media concepts, formulas, and execution techniques.
  • Fluency in spoken and written English.
  • Good strategic thinking, analytical, and listening skills.
  • Knowledge of 3rd party research and management systems tools: comScore, Nielsen, IMS, etc.
  • Knowledge of programmatic advertising and 3rd party Ad serving.
  • Excellent presentation and communication skills.
  • Experience in a fast-paced work environment is a plus.
  • Knowledge of performance & e-commerce planning is a plus.

Why You'll Love It

  • Competitive Salary
  • Performance Review (2 times per year)
  • Performance Bonus (1 time per year from 0.5-3 months salary amount)
  • Annual Leave: 15 days and other leave types
  • Private Health Insurance
  • TGIF, monthly birthday, and other fun events
  • MacBook to be provided
  • Good chance to explore new trends in the digital market
  • Opportunity to learn and work with the most advanced advertising technology platforms
  • Work in a professional, active, international and dynamic environment