AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that the #CanonCompanion campaign, where Canon Singapore utilized AnyTag to elevate its influencer marketing activities, has been awarded the Bronze award in the Excellence in Influencer / KOLs Marketing category at the 13th edition of the Marketing Excellence Awards.
The Marketing Excellence Awards, organized by Marketing Interactive, are held annually to honor outstanding marketing in Asia, and this year’s awards included campaigns from markets such as Singapore, Malaysia, Hong Kong and the Philippines.
AnyMind Group has also published a case study about the campaign, on how Canon Singapore leveraged AnyMind Group’s influencer marketing platform, AnyTag.