AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of Thailand’s first AI creator avatar under its AnyLive for Creators program, developed in partnership with renowned host and creator of BT Beartai, Pongsuk “Nui” Hiranprueck, founder and CEO of Show No Limit.
Nui is one of Thailand’s most recognizable IT voices with 30+ years in the industry and the creator of BT Beartai, has a digital presence spanning 1.5M YouTube subscribers, 380K TikTok followers, 56K Instagram followers, and 120K followers on X, bringing deep credibility to this first-of-its-kind initiative.
The AI avatar of Nui (BT Beartai) marks the first time an AI avatar of a Thai IT creator is available on AnyLive.This initiative comes as part of the newly launchedAnyLive for Creators,designed to empower creators to extend their influence while enabling brands to unlock fresh opportunities for engagement and conversion.
By bringing Nui’s (BT Beartai’s) AI Creator Avatar onto AnyLive, the technology provides an efficient pathway into live commerce with greater flexibility, while generating income opportunities through e-commerce and affiliate campaigns.
Pongsuk Hiranprueck (Nui), Founder and CEO of Show No Limit (BT Beartai), said: “AnyMind Group’s AnyLive is an exciting and fast-rising technology. Bringing this technology into the creator or influencer space will add vibrancy and elevate the live commerce industry to the next level. The strength of this AI avatar is not about replacing human work, but about enabling livestreams to continue even during times when most people are working or sleeping, ensuring that sales can keep growing every minute.”
Siwat Vilassakdanont, Managing Director, Thailand, Philippines and Cambodia, AnyMind Group, said: “This collaboration represents an important milestone for AnyMind Group as we continue to advance AnyLive with improved capabilities. By adding avatars of creators across APAC to AnyLive, we’re creating entirely new opportunities for both brands and creators while delivering richer experiences for consumers.”
AnyLive is an AI-powered live commerce platform that enables businesses to run interactive live streams around the clock across multiple e-commerce and social commerce channels, along with official accounts of creators that have onboarded AI avatars onto AnyLive. The platform features multi-lingual avatars capabilities, deep performance analytics for both AI- and human-led live streams, and AI-generated script creation and customization.
