In December 2020, AnyMind Group helped fashion model MALIA to launch her D2C children’s apparel brand, FLECT. Through platforms and solutions offered by AnyMind Group, including AnyFactory and AnyShop, the brand and products were carefully curated and produced by the influencer, with the influencer’s original style imprinted onto each product.
With AnyFactory enabling the cloud creation of products from manufacturers across the region, and AnyShop enabling e-commerce infrastructure, AnyMind Group was able to equip MALIA with the right business infrastructure to operate digitally.
Extended support was also provided, including brand and product planning, product and store design, post-sale logistics and more.
Official online store: https://flect.tokyo Official Instagram account: https://www.instagram.com/flect.tokyo/
Product lineup
ALL LOGO HOODIE & PANTS COMBINATION Oversized hoodie/sweatpants combination with FLECT’s logo Available in two colors: Black and beige (above image shows black hoodie)
LOGO HOODIE & SWEAT PANTS COMBINATION Basic combination of oversized hoodie and sweatpants with printed FLECT logo Available in two colors: Black and beige (above image shows beige hoodie)
ROSE COMBINATION HOODIE&SWEAT PANTS Oversized hoodie and sweatpants combination with FLECT logo and white roses Available in two colors: Black and beige (above image shows beige combination)
ROSE T-SHIRT (BLACK) FLECT’s logo is stylishly emblazoned on the chest of this big-sized t-shirt.
RUBBER LOGO T-SHIRT FLECT’s logo, in rubber material, is stylishly placed on the front chest area of this big-sized t-shirt.
BACK LOGO T-SHIRT A big-sized t-shirt with the FLECT logo printed on the front chest and back. Available in two colors: Black and white (above image shows product in white)
