AnyMind Group and Meta partner to connect social discovery with live commerce
Oct 27, 2026
Press Release
E-commerce & D2C
AnyMind Group [TSE:5027], a BPaaS company for marketing, e-commerce and digital transformation, has today announced that Arche Digital, an e-commerce enablement company acquired by AnyMind Group in May 2024, has secured the Gold Award for Best eCommerce Innovation at the Asia eCommerce Awards 2026.
The winning entry, How Bio-Essence Enabled Continuous-Learning AI Skincare Consultant on Shopee Live, featured a live commerce program by skincare brand Bio-Essence (under Wipro Consumer Care) that used AnyLive, AnyMind Group’s AI-powered live commerce platform. The use case utilized AI-powered virtual avatars to maintain an active live commerce presence on Shopee Live outside of standard operating hours.
By deploying continuously learning AI-powered live commerce avatars to answer viewer questions and highlight product benefits around the clock, the approach enabled Bio-Essence to capture off-peak demand, extend store hours cost-effectively, and drive measurable sales conversion alongside daytime human-hosted sessions.
Kow Cui Zhen, Ling, E-Commerce Manager at Wipro Consumer Care said, “For Bio-essence, livestreaming is essential not only for sales, but for helping shoppers discover and understand the right solutions for their skin needs.Scaling our streaming presence with human hosts alone wasn’t sustainable, but AI Live allowed us to maintain an always-on, daily presence to educate shoppers and answer common questions around the clock. By pairing AI for continuous coverage with human hosts, we created a truly complementary model. Working with Arche Digital and AnyMind Group enabled us to significantly expand our reach while driving sustainable commercial results.”
Steven Tan, Managing Director of Fulfillment at AnyMind Group and CEO of Arche Digital, said: “Winning Gold for Best eCommerce Innovation is a testament to our team’s commitment to pushing the boundaries of digital commerce. By combining deep operational expertise with AnyMind’s AI capabilities, we enabled Bio-Essence to engage consumers continuously around the clock. This award reinforces our focus on bringing practical, technology-first solutions that create tangible commercial value for our brand partners.”
This recognition highlights AnyMind Group and Arche Digital’s ongoing commitment to driving e-commerce innovation across Asia Pacific, empowering brands to transform customer engagement through scalable, technology-driven solutions.
Oct 27, 2026
Press Release
E-commerce & D2C
Oct 27, 2026
Blog
Creator Growth
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Press Release
AnyMind Group