Senior Media Planning Executive

As a Senior Media Planning Executive, you'll be responsible for developing and executing strategic media plans to enhance brand visibility and engagement across various platforms. This role involves collaborating with cross-functional teams to optimize media budgets and deliver impactful campaigns. 

What You Will Do

• Identify core media ideas for the brand/campaign, based on media research and client understanding
• Create media recommendations/proposals based on user insights and the media landscape to meet client objectives best
• Create cost proposals based on clear rationale and research
• Execute and manage the execution of plans with team members to ensure quality control
• Ensure all media KPIs are met
• Ensure the profitability of each project and individual project components
• Work with internal teams (account, planning, creative, influencers/KOL) to ensure project deliverables and timeline
• Update manager and internal teams on project status, together with insights and recommendations
• Couch junior team members on media planning
• Experience in (Facebook, Google, TikTok, Programmatic) 
  
  

Who You Are

• Bachelor’s degree (communications, marketing, advertising, or media preferred)
• 2+ years of experience in digital media planning
• Strongly understands the strengths, weaknesses, and nuances of all digital media types (display, programmatic, video, social, mobile) and demonstrates an understanding of media concepts, formulas, and execution techniques.
• Fluency in spoken and written English.
• Good strategic thinking, analytical, and listening skills.
• Knowledge of 3rd party research and management systems tools: comScore, Nielsen, IMS, etc.
• Knowledge of programmatic advertising and 3rd party Ad serving.
• Excellent presentation and communication skills.
• Experience in a fast-paced work environment is a plus.
• Knowledge of performance & e-commerce planning is a plus.
  
  

Why You'll Love It

• Competitive Salary
• Performance Review (2 times per year)
• Performance Bonus (1 time per year from 0.5-3 months salary amount)
• Annual Leave: 15 days and other leave types
• Private Health Insurance
• TGIF, monthly birthday, and other fun events
• MacBook to be provided
• Good chance to explore new trends in the digital market
• Opportunity to learn and work with the most advanced advertising technology platforms
• Work in a professional, active, international and dynamic environment