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Festive Team Spirit: A Christmas Gathering to Remember at AnyMind in Hong Kong and China Office

This holiday season, the AnyMind Group in Hong Kong and China teams pre-celebrated Christmas with joy, laughter, and meaningful moments. In true AnyMind spirit, the event became more than just a holiday party, it was a reflection of our culture of collaboration and connection, creating memories that will last well into the new year.

A Celebration of Togetherness

Our festive gathering was thoughtfully curated to embody the warmth and unity that define our team culture. Colleagues gathered for a relaxed festive brunch, sharing stories and laughs o

Blog

AnyMind Group

Nov 10, 2025

Recharge & Reconnect: AnyMind’s HK Team Massage Day!

At AnyMind, we are committed to fostering a culture where success is built on a foundation of employee well-being and meaningful community engagement. We believe that a truly high-performing team is one that is happy, healthy, and deeply connected to the society it operates in.

We organized a special "Massage Day" for the Hong Kong team, a relaxing and purposeful Corporate Social Responsibility (CSR) activity held in partnership with The Hong Kong Society for the Blind.

A Moment of Calm, A Gesture of Support

We transformed our off

Blog

AnyMind Group

Oct 31, 2025

Revolutionizing Engagement: How Short Videos Are Transforming Digital Marketing in Greater China

On October 16, 2025, Google Hong Kong and AnyMind Group co-hosted an exclusive industry event bringing together marketers and partners to explore the fast-evolving world of short-form video—a format reshaping engagement strategies across Greater China and beyond.

The event opened with a deep dive into the current short video ecosystem. Recent market analysis reveals that TikTok dominates the Hong Kong market with 32% platform preference, closely trailed by YouTube (29%), Instagram (28%), and Facebook (10%). This trend mirrors a broader APAC movement

Blog

AnyMind Group

Oct 24, 2025

AnyMind at IAB HK C25: Short drama, big impact, how bite-sized storytelling is reshaping global marketing

The short-form vertical video landscape is evolving at a breakneck pace, and at the forefront of this revolution is the rise of short dramas or microdramas. These engaging, serialized stories have expanded from a niche format into a significant player in global entertainment and marketing.

As a Gold Sponsor of the IABHK C25 Conference, AnyMind Group hosted the session "Short Drama, Big Impact: Bite-sized Storytelling." The discussion explored the trends, technologies, and strategies defining this new era of digital content.

Be

Blog

Event

Sep 30, 2025

AnyMind Group x Google HK: The Short Video Wave in Greater China

We are excited to invite you to an exclusive event hosted at Google Hong Kong, where we will explore the transformative power of short video content in Greater China. This session will bring together industry leaders, experts, and innovators to discuss trends, strategies, and the future of digital engagement.

Agenda Highlight:

1. Insights into the latest short video trends and consumer behavior in Greater China.

2. Unveiling the AqX release and discussing how short video strategies are reshaping brand engagement.

3. An in-depth analysis of video

Press Release

Influencer Marketing

Feb 3, 2025

AnyMind Group成为小红书一级代理

AnyMind Group欣然宣布正式成为生活方式社区平台——小红书的一级代理。这一重要里程碑突显了AnyMind Group全球数字营销的独特地位，结合其覆盖15个市场的全球网络与卓越的本地化专业能力，为客户提供无与伦比的支持。

全球视野，本地深耕

AnyMind Group目前在亚洲、欧洲和中东设有22个办公室，自2016年成立以来，致力于通过技术与洞察力的结合为品牌和创作者赋能。其广泛的全球业务网络能够促成跨国协作，而区域团队则通过深入的本地市场洞察，为每个市场量身定制精准的解决方案。

AnyMind为何是小红书的理想合作伙伴

全方位营销生态系统：通过AnyTag平台，AnyMind Group提供从内容创作到效果评估的全流程解决方案，帮助品牌在小红书上实现最大化的曝光与互动。

本地化专业能力：依托对大中华区消费者行为的深刻理解，AnyMind Group能够确保品牌活动贴近文化，精准有效。

跨境协作优势：通过将电子商务与数字营销工具无缝整合，AnyMind Group帮助品牌实现内容到电商的一体化闭环体验，与小红书的内容电商生态完美契合。

透明的数据洞察：AnyMind Group的技术平台提供详尽的数据分析，让客户能够清晰地看到活动效果及投资回报率。

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