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Influencer Marketing

August 27, 2020

Social media influencer marketing in Hong Kong

We’re looking at yet another market, following our analysis of influencer marketing in Singapore, that is small in size but packs a big punch. Hong Kong has one of the most thriving economies in the world, and is known as a hub for international trade and investment. As a highly-urbanized market, it comes as no surprise that internet user penetration rate stands at 91%, according to data from Hootsuite and We Are Social, with a mobile phone connection rate at 181% versus the total population. Head here for more resources on influencer marketing

Press Release

AnyMind Group

August 25, 2020

AnyMind Group in Support Of #YoungCreators To Accelerate Youth Participation in Digital Economy

AnyMind Group, a technology company in the marketing, entertainment, HR and direct-to-consumer industries, has today announced its participation in #YoungCreators, an initiative under the #SayaDigital movement organised by Malaysia Digital Economy Corporation (MDEC), to support Malaysians to take the digital leap to become content creators, and ultimately, reshape the future of Malaysia’s Digital Economy. #SayaDigital Movement is a month-long national program organised by MDEC to create awareness, adoption and advocacy of digitalisation to further pro

Announcement

Influencer Marketing

August 17, 2020

Competitor and hashtag analysis features added to CastingAsia’s social media analytics suite

AnyMind Group has launched new social media analytics features on CastingAsia, the leading influencer marketing platform for Asia, including competitor and hashtag analysis functionality for Instagram on CastingAsia’s social media analytics suite. The new features provide marketers with more well-rounded insight into their own social media performance and competitors’ performance, and are available together with CastingAsia’s self-serve influencer marketing functions to discover, analyze, activate, manage, track and attribute influencer marketing act

Blog

AnyMind Group

August 14, 2020

AnyMind Group All-Hands Meeting 2020

In August, more than 750 #TeamAnyMind staff from across 13 markets dialled in for the company’s first-ever virtual all-hands meeting. Apart from monthly meetings for all staff, the all-hands meeting provides #TeamAnyMind across various markets and business lines with insights into the overall direction and exciting future plans of AnyMind Group. The theme for this all-hands meeting is around appreciation and working together to overcome whatever challenges may lie ahead. The evening started off with a video where AnyMind Group’s C-level staff than

Blog

Influencer Marketing

August 13, 2020

Social media influencer marketing in Singapore

Although small in size, Singapore has one of the highest GDP per capita in the world (according to data from The World Bank), and sports a total population of 5.7 million people (including residents and non-residents, based on data from the Department of Statistics Singapore). Head here for more resources on influencer marketing in Singapore We go back to our handy guide for digital statistics from We Are Social and Hootsuite, and the data looks pretty encouraging still. Boasting a 100% urbanization rate and a 147% penetration rate for mobile p

Press Release

AnyMind Group

August 13, 2020

AnyMind Group adds to board of directors and management team

AnyMind Group, a technology company in the marketing, entertainment, HR and direct-to-consumer industries, has announced the appointment of Vaibhav Odhekar to its board of directors, and Siddharth Kelkar, Aditya Aima and Dinesh Kailash Kumar to its management team as managing directors. Odhekar will continue to lead India and the Middle East for AnyMind Group, and will join other board of director members: Kosuke Sogo, Chief Executive Officer and co-founder of AnyMind Group, Rohit Sharma, Chief Operating Officer of AnyMind Group, Otohiko Kozutsumi, C