Career

Senior Executive, Account Strategy

Digital Marketing, Hong Kong

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What You'll Do

  • Setup and execution of performance campaigns across SEM, Social and Display/Programmatic
  • On-going optimization to achieve client’s KPI target
  • Manages campaign budget spend by implementing relevant bidding strategies and keeping track of budget pacing, updating the strategy, and troubleshoot accordingly
  • Work with the Senior Execs/Specialists to execute multi-channel strategies
  • Notify Manager of any account issues when budget and bid pacing, including major volume or cost shifts
  • Produce and develop reports on monthly campaign performance, audiences, creative analysis, and cross channel attribution - update client performance reports, analyze and format data, supply insights and commentary
  • Assist Sr. Executive and Manager in the preparation and rationale of paid media recommendations and new tactics
  • Produce case studies and best practices on campaigns that best utilized data/research products.
  • Maintain effective relationships within team and business unitWorking with the AS / CA team to support the AE sales team on account management on a day to day basis.
  • Handle multiple projects simultaneously and manage various accounts in a timely and professional

 

Who You Are

  • 1-2 years relevant campaign management experience
  • Knowledge on Google Ads, Facebook Ad Manager and DV360
  • Must Familiar with Social Media Channels, (Facebook, Instagram, YouTube, KOLs)
  • Able to produce high quality work within a fast paced, dynamic environment
  • Excellent verbal and written communication skills in English and Mandarin
  • Digital savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint
  • Develops knowledge of client’s business, competition and latest industry news and trends

Why You'll Love It

  • Competitive salary
  • Performance review ( 2 times per year )
  • Performance bonus ( 1 time per year from 0.5-month to 3-month salary amount )
  • Annual paid leave 
  • Quarterly, annual MVP awards (prizes up to 8,000USD)
  • Medical insurance
  • Open culture